in Data & Insights

Tweet to Win…Affinity and Beyond!

Today at Supernova NYC we launched Quantcast Audience Grid, the largest open data platform in digital advertising. Do you know which TV shows your readers watch? Which cars they drive? Which CPG products they buy? Starting today, you can see these and other audience reports available for free on Quantcast Measure profiles.

While you explore the new data available in your Quantcast profile, show off your audience on Twitter and win cash through the Affinity and Beyond competition! With several season premieres for popular TV shows airing this month, Quantcast is giving away Amazon gift cards of up to $500 to the Measure profiles that tweet at us with the highest index for The Walking Dead, Shark Tank, and Saturday Night Live before Monday, October 19.

The new Media Interests report in Measure provides users with data about which TV shows audiences are watching. If you are not signed up for Measure, no need to worry — this is the first of several more Twitter promotions we’ll be hosting, so sign up today to take part in the next contest.

How to Enter:

1. Check out the new Media Interests report available on Measure profiles. You can use the search functionality on the details page to find any of the three shows.

Media-Intersts-CompetitionBlog

2. Tweet us your index scores! If you have a high affinity index for one (or all) of the following three shows according to TiVo Research data, then tweet a link to your profile page and the index hashtag:

a.     Saturday Night Live: #SNLindex

b.     The Walking Dead: #TWDindex

c.     Shark Tank: #STindex

  Example Tweet:

Quantcast-AudienceGrid-Tweet-Example

3. Win an Amazon gift card for knowing your audience! The top 5 profiles that tweet us with the highest index for each show wins.

Boy in soccer jersey cheering on soccer pitch

*Confetti not included

Any type of property (site, app, network or Audience Segment) can enter and we’ll be awarding prizes to the top five results for each TV show. Tip: more niche profiles such as Audience Segments typically see the highest indexes.

As a reminder, the Media Interests report is only available for US traffic, and prizes will be limited to one per Quantcast account. See below for more detailed notes on the contest and how to enter. You can email us contests@quantcast.com if you have any questions!

Notes on the Contest:

  • You can submit a public Quantified website, mobile app, network or Audience Segment for each of the three TV segments.
  • Please submit each entry with their own tweet. Only profiles that are tweeted will be considered submissions.
  • Each tweet submission must include:

1.     A link to the Quantcast profile of the property you’re submitting

2.     The index hashtag for the category you would like to submit:

a.     Saturday Night Live: #SNLindex

b.    The Walking Dead: #TWDindex

c.     Shark Tank: #STindex

  •  The prize is in the form of a gift card. Entrants must be from the US, CA or UK, and keep in mind that these new reports will only be available for US traffic.
  • Note: If you’re tweeting from a personal account please @ your company instead of using “Our” in the example tweet above.
  • You can only win once. But that doesn’t stop you from knowing Affinity and Beyond!