Simyo reaches younger, tech-savvy audience with Quantcast’s CTV solution
About the Brand Simyo
Simyo is a European fiber and mobile phone operator with a fair and transparent pricing system, resulting in high customer satisfaction.
“Running CTV via the Quantcast Platform is very user-friendly and insightful, taking minimal time to set up. Because it is done programmatically, you have control and direct insights into your campaign. CTV is a great way to extend our digital presence and gives us the opportunity to be visible on a TV screen with smaller budgets compared to linear TV. With linear TV’s decreasing presence amongst the younger audience, CTV is a great solution to reach this audience.”