Quantcast’s VP of Product, Somer Simpson, on Finding Her Way in Tech
June 17, 2021
  • Company News
1 min read

Quantcast’s VP of Product, Somer Simpson, on Finding Her Way in Tech

During Pride Month, Quantcast’s VP of Product discussed finding her spot in tech with a unique background
Neha Jainve
Lauren Platt
Australian Life Tech Dramatically Accelerates Growth Online and Locally During Pandemic
June 15, 2021
  • Customer
  • Data
  • Data Insights
4 min read

Australian Life Tech Dramatically Accelerates Growth Online and Locally During Pandemic

David Jackson, CEO of ALT, a technology-led health, fitness, and nutrition company, successfully connects with customers and makes a difference in their lives.
Neha Jainve
Rachael Townsley
What Would the Internet Look Like Without Advertising?
June 14, 2021
  • Perspectives
4 min read

What Would the Internet Look Like Without Advertising?

The internet would be a very different place if we did not have advertising to fund content for all.
Neha Jainve
Nisha Ridout
Quantcast Digital Ad Award Winners 2021
June 11, 2021
  • Advertise
3 min read

Quantcast Digital Ad Award Winners 2021

Three cheers for the winners of our first Quantcast Digital Ad Awards, voted on by the public!
Neha Jainve
Setty Hopkins

All Blog Posts

G-Star RAW, a Luxury Denim Brand, Drives Innovation in Scaling and Automation With Quantcast
June 9, 2021
G-Star RAW, a Luxury Denim Brand, Drives Innovation in Scaling and Automation With Quantcast
Denise Fender, Digital Director, explains how G-Star RAW pushes boundaries with raw denim and raw data to gain insights and connect with their consumers.
Ruled by the Click: You Can’t Measure Display With a Yardstick or Clicks
June 8, 2021
Ruled by the Click: You Can’t Measure Display With a Yardstick or Clicks
Online advertising can’t be measured by a ruler, but we do need to set metrics for success. If clicks don’t work for display, how can we effectively measure the impact of an ad on conversions?
Inside the Quantcast Platform: Planning and Activating Your Ad Campaigns
June 4, 2021
Inside the Quantcast Platform: Planning and Activating Your Ad Campaigns
Capture a holistic picture of audience behaviors, discovering valuable insights with psychographic, browsing interest, and attitudinal data to elevate your marketing strategies.
MediaCom Drives Brand Uplift and Performance at Scale with Quantcast
June 2, 2021
MediaCom Drives Brand Uplift and Performance at Scale with Quantcast
Alex Glover, Digital Director of MediaCom, explains how Quantcast helped them with an integrated approach of ‘through the line’ advertising.
The Road to Recovery for Asia Pacific’s Automotive Industry
June 1, 2021
The Road to Recovery for Asia Pacific’s Automotive Industry
How the region’s automobile industry is recovering, and what marketers need to do to stay ahead of changing consumer behavior.
CMAprivacy: Why Consumer Education Is at the Core of Maintaining a Free and Open Internet
June 1, 2021
CMAprivacy: Why Consumer Education Is at the Core of Maintaining a Free and Open Internet
At CMAprivacy, Head of Product Marketing at Quantcast, Shurti Koparkar, discussed how the deprecation of the third-party cookie can have a ripple effect in maintaining a free and open internet.

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