The Quantcast Platform is powered by directly collected data from across 100M+ web and mobile destinations. This dataset is future-proofed as it utilizes first-party cookies, not third-party cookies.
This data can also be augmented with first-party data from customers’ marketing systems.
Ara®, our patented AI and machine learning engine operates on a dataset of about 20 petabytes of data every day to provide unparalleled insights into real-time consumer behavior through our intelligent audience platform.
How we built our data footprint with Quantcast Measure
Launched in 2006, our first product, Quantcast Measure went on to become the #1 adopted audience intelligence solution for the open internet.
Today, 100M+ web and mobile destinations leverage Quantcast Measure to understand audience patterns and preferences.
Experience the Advantage of Quantcast Data
Explore the platform’s advertising and advanced measurement capabilities all powered by this data.