Starcom Newsletter Starcom’s
Connection to
Today’s
Consumers Drive consumer actions today with Quantcast
Building a better ad ecosystem since 2006
The platform uses pixel technology, artificial intelligence (AI), and machine learning to deliver actionable insights and exceptional performance across all channels, including CTV and cookieless environments. This is a key differentiator to other DSPs that rely on third-party data and manual optimizations.
Bringing “First to Market” Performance Innovation to Starcom Campaigns Quantcast has a range of innovative features that could deliver a “first mover advantage” for Starcom
Click Boost Targeting
Marry reach, consideration, and conversion objectives with the direct response and engagement that clients demand.
Cookieless Retargeting
Use first-party data and AI to connect to cookieless environments for retargeting.
Omnichannel Performance
Measure performance and access overlap reports to see how brand campaigns are driving more in-demand customers for DR campaigns.
Bringing “First to Market” Brand Innovation to Starcom Campaigns Quantcast has a range of innovative features that could deliver a “first mover advantage” for Starcom
Brand Lift Live
Unlock customers most receptive to your messaging by using real-time audience insights.
CTV and Display Omnichannel Campaign
View the impact of your awareness campaigns on your performance goals and track activity between funnel stages.