

Intesa Sanpaolo banks on cookieless advertising to gain more customers at a quarter the cost
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Brand
Agency
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About the Brand Intesa Sanpaolo
Intesa Sanpaolo is Italy’s largest bank, servicing its 13.6 million customers through a network of around
About the Agency Wavemaker
Wavemaker is the second largest media agency network in the world and a subsidiary of WPP’s GroupM.
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