At Quantcast, we believe that the key to the cookieless future lies in embracing the plurality of approaches for a sophisticated and holistic view of the internet. Without third-party cookies, the primary mechanism used to interpret and connect cross-site signals will no longer be an option. Therefore, new approaches must interpret and combine multiple data signals, to fully leverage the information available across all of them.

Download this roadmap to learn how you can set up for success in a cookieless world.