Investing in the right infrastructure is key to communicating to the company at large that we care about crafting a superior user experience, grounded in solid front-ends and well-tested design principles.
At Quantcast, we measure and quantify web audiences. We turned to our data set to find out which websites drew the most male, female, millennial, senior, parent, wealthy and educated audiences.
Fourteen publishers flew to San Francisco for Quantcast’s second annual Publisher Hackathon to brainstorm solutions to the advertising industry’s most painful problems.
Back to School is the second biggest shopping season (after holiday). It promises bigger profits, better reach, and more new customers for more brands.