Not All AI Is Created Equal
July 7, 2021
  • Insights
  • Quantcast Platform
  • Tech: AI & ML
7 min read

Not All AI Is Created Equal

With advanced audience analytics, real-time predictive modeling, and autonomous campaign execution, the Quantcast Platform’s Ara is a powerful AI engine that empowers you.
Shruti Koparkar
Shruti Koparkar

All Category Posts

Not All AI Is Created Equal
July 7, 2021
Not All AI Is Created Equal
With advanced audience analytics, real-time predictive modeling, and autonomous campaign execution, the Quantcast Platform’s Ara is a powerful AI engine that empowers you.
CMC Markets Navigate Online Trading Fluctuations to Attain High-Value Audiences
June 28, 2021
CMC Markets Navigate Online Trading Fluctuations to Attain High-Value Audiences
CMC Markets’ Digital Marketing Executive, Sophia Jung, navigates through volatile market changes to understand audience demographics in real time.
The Cookie Conundrum Industry Summit: Questions Answered
May 24, 2021
The Cookie Conundrum Industry Summit: Questions Answered
We captured top questions from the industry summit The Cookie Conundrum: A Recipe for Success to drill down into more detailed answers here.
Bias in AI: Understand the Implications for Marketing and Advertising
May 13, 2021
Bias in AI: Understand the Implications for Marketing and Advertising
Ingrid Burton, Quantcast CMO, and Patrick Hall, Principal Scientist at bnh.ai and visiting faculty at GWU, explain why marketers and advertisers should adopt responsible and explainable AI techniques to guard against AI bias.
The Cookie Conundrum: Webinar Questions Answered
May 3, 2021
The Cookie Conundrum: Webinar Questions Answered
Questions answered regarding Quantcast’s unique approach and technology to prepare for a world without third-party cookies.
Inside Engineering: Optimizing Ara™ by Running Roaring Bitmaps on ARM
May 3, 2021
Inside Engineering: Optimizing Ara™ by Running Roaring Bitmaps on ARM
Learn how the engineering team solves hard problems and uses the Roaring bitmap encoding format to efficiently manipulate integer sets on ARM64.

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