Take a closer look at who is most excited about Halloween, what they are interested in buying (or wearing), and the treats they are shopping for.
Fraud and brand safety are inventory control issues, reach the real audiences you want by leveraging AI.
Aggregate data from more than 150 million web destinations with Audience Insight, our new live consumer insights product.
“Priming” has emerged as a pivotal stage in the purchase journey. What is it? Our Director of Global Partnerships explains the impact of AI.
You might uncover your true audience with some educated guesswork. But without audience analytics, you’re making business decisions in the dark.
Big Data Problems Quantcast’s competitive edge lies in our ability to process vast amounts of data efficiently. We have hundreds of pipelines running on our hardware, processing over 30PB per day. We got to 30PB per day over the years by constantly finding new optimizations. Recently, with the cluster backlog growing and engineers starting to