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  Publishers Power the Internet. Quantcast Powers Publishers.

Q for Publishers is a suite of audience-intelligence applications that enable publishers to grow their business by better monetizing their digital audiences, through insights and measurement.

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BuzzFeed leverages AI-driven insights to inform and shape their audience stories

Sales and research teams at BuzzFeed use Q for Publisher to identify and measure success with an audience both pre- and post-campaign.

Deliver more value to your advertisers. Grow your revenue.

Prove the value of your audience

Identify unique audiences wherever they live on your network — all the way down to the page, author or content they read.

Tell better stories, faster

Help your sales and support teams spend less time gathering data, and more time closing deals.

Retain & scale revenue

Show mid-flight traction and post-campaign success reaching advertisers’ target audience.

Accurate real-time insights

Unlike panel-based audience measurement solutions, we directly measure every visitor to your site, in real-time.

ApplicationsQ for Publisher

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    Measure Profile

    Understand who your audience is, in greater detail. Get accurate breakouts of traffic, demographics and advanced data like interests, shopping habits, and brand preferences, customized to fit your business model.

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    Content Segments

    Learn more about nearly any part of your overall audience. Get granular audience insights for specific sections of your site(s), authors, articles, or other custom segments.

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    Audience Planner

    Build the exact personas that come across in RFPs. Generate detailed audience profiling reports in minutes that can be immediately shared with advertisers looking to reach a specific audience.

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    Campaign Reporting

    Stay on top of key audience KPIs for mid-flight optimizations, or deliver value-add insights to advertisers that could lead to additional revenue opportunities or renewals.

    Powered by Q

    As the real-time pulse of the Internet, Quantcast operates “Q” – the world’s largest AI-driven audience behavior platform directly quantifying over 100 million mobile and web destinations. Q powers our suite of applications that help either Publishers or Marketers address the growth challenges in their business.

    Customize the Q for Publishers suite to meet your needs

    Applications

    There are four applications within the Q for Publishers suite that can be customized based upon where the greatest need for your business is.

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    Measure Profile
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    Content Segments
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    Audience Planner
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    Campaign Reporting
    Support Services

    Dependent upon your business we can provide different levels of training and support.

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    Implementation
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    Onboarding & Training
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    Office Hours
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    Technical Support
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    “The insights we derive from Quantcast Measure help us tell more successful and specific stories.”
    Darris Lee
    Research Data Standards
    BuzzFeed

    Start growing your revenue today.

    Contact us

    Advertising in 2021 and Beyond
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