Measurement Measure Your Impact. Manage Your Growth.
Get direct access to transparent measurement tools so you can manage your growth with clear and accurate data. Access the right metrics in real-time and get to know your audience better, faster
Understand the impact of marketing on your website. The traffic graph shows uniques, visits and page views, broken down by device.
Identify high value segments or see how your audience changes as they move through the funnel. Demographic insights include: Gender, Age, Family, Education, Ethnicity, HHI and Political Affiliation.
Learn more about your customers’ interests, including the top thousand websites they visit, what they buy, where they shop, what they drive, what they watch and much more with data from Mastercard, TiVo Research and many others, all powered by Quantcast Audience Grid.
Discover new keywords to add your paid search campaigns or to inform your content strategy. Search behaviors show your customer interests through top indexing keywords.
Identify opportunities for holistic media sponsorships or inform your TV or Print campaigns. This report shows the top indexing online media consumption behaviors of your customers.
Monitor campaign performance using standard metrics such as impression delivery and budget pacing, as well as key metrics associated with creative performance or specific campaign goals, including conversions, CPA and ROAS.
Understand the effectiveness of prospecting for your campaigns. Insights provided include, Prospecting and Conversion Rate, Average Time to Convert from First Impression and First Site Visit and details on your optimal Attribution Window.
Find out when your customers are most likely to convert. This analysis shows conversions by time of day and day of week.
“ARB as a brand is very conscious of reaching the right people and bringing quality traﬃc to their website. The Quantcast traﬃc showed an uplift in engagement on the website compared to Google Display Ads.”