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While the 2020 holiday season will be like no other, retail buying behavior during the pandemic is showing that consumers are still purchasing.
The COVID-19 pandemic has significantly changed how consumers feel about their financial security. With rising unemployment and decreasing consumer confidence, individuals and businesses are looking more to their financial institutions for support. At the same time, some see the current market as an opportunity to jump into investing.
Canadians have increased their online shopping behaviour particularly for home furnishing, clothing and sporting/hobby goods all of which are popular holiday shopping categories, and we expect this to persist into the holiday shopping season.
Quantcast analysed thousands of airline, car rental, hotel, and destination bookings in Australia and New Zealand to better understand how travel audiences are changing.