Generally, searches for resolutions are down 47% YoY. Potentially this is the result of people putting less pressure on themselves this year. However, there are still areas/typical resolutions in which we have seen interest grow this year, compared to last.” to “Searches for New Year’s Resolutions are down 47% YoY. Quantcast looked closely at the audience behaviours that might be driving this trend, as well as new focuses for consumers in 2021.
