On-Demand Quantcast Fireside Chat: Entertainment Industry Discussing Entertainment Trends and Advertising Strategies

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On-Demand Quantcast Fireside Chat: Entertainment Industry Discussing Entertainment Trends and Advertising Strategies

Throughout two years of the global pandemic, people turned to streaming services and video games as a major source of at-home entertainment. As the world opens back up, people are excited to get back to in-person entertainment such as concerts, amusement parks, and live sporting events.

We are joined by several industry experts to discuss what entertainment consumption behaviors we can expect to stay, how people feel about returning to in-person events, and how their advertising has been adapting to the new normal.

Join us for a chat about the state of the entertainment industry, and how Quantcast can help entertainment companies advertise more effectively.

You’ll learn:

COVID’s impact on the entertainment industry and what trends are here to stay

Aligning advertising to customer shifts in behavior

How to be successful at reaching consumers across their purchase journey

Where Quantcast helps the most in messaging the right consumers for entertainment clients

Speakers

Ryan Berman
HOST Ryan Berman Senior Account Executive, Quantcast
Front Office Headshots
Speaker Veronica Oviedo Sr. Marketing Manager,
Spurs Sports & Entertainment
Mark Vasquez
SPEAKER Marc Vásquez Digital Director, Strike Marketing Group