On-Demand Webinar Quantcast Joins B Code Media and GroupM in Powering Diverse and Multicultural Voices

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Powering Diverse and Multicultural Voices

They will discuss how they are challenging social norms and classic approaches to advertising by pivoting media dollars towards minority-owned and operated publishers and media companies at scale to help promote equality and level the playing field for all.

Speakers

New Somer Simpson Quantcast Vice President Product
Speaker Somer Simpson Vice President of Product | Quantcast
Highly accomplished product leader with over 20 years experience in successfully leading product teams for start-ups and large companies. Extensive knowledge of digital content, media, search, advertising, consumer data privacy, and UX for web and mobile. Proven success in identifying growth opportunities, delivering differentiated, innovative products to market, and communicating value to customers.
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Speaker Damian Benders General Manager | B Code Media
Video Programming & Production, Marketing & Media Strategy executive with deep experience in content creation, production, content programming, strategy development, brand development and digital product innovation. Experienced and results oriented professional with emphasis on driving revenue, product development, user / traffic growth, strategic partnerships and competitive strategy. Expertise in each portion of the video content production from development, financing, production & distribution.
Gonzalo Del Fa
Speaker Gonzalo Del Fa President | GroupM Multicultural
As President of GroupM Multicultural, Gonzalo plays a key role in all aspects of the multicultural media and marketing efforts initiated by all GroupM agencies: Mediacom, Mindshare, Wavemaker, Essence and m/Six. The goal of the division is to provide clients with a truly relevant and informative point of view of multicultural markets and audiences across the US, resulting in tailored communications strategies based on in-depth knowledge of consumers.