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Quantcast Names Jag Duggal Vice President, Product Management

SAN FRANCISCO, June 29, 2011 Quantcast announced today the appointment of Jag Duggal to Vice President, Product Management. Mr. Duggal joins the company from Google, where he was Group Product Manager responsible for driving the company’s brand display product suite as well as the overall strategy for the Google display business. At Quantcast he is charged with strategic positioning, development and management of the company’s product set, including its targeted display advertising and audience measurement solutions. In this role, Mr. Duggal is a member of the executive management team and reports to Quantcast Chief Executive Officer and Co-Founder, Konrad Feldman.

Mr. Duggal brings to Quantcast exceptional product development and leadership skills. Prior to Quantcast, he led development and commercialization of one of Google’s most important Display products and defined strategy for the second largest business unit at Google. Mr. Duggal also worked for a decade at Oliver Wyman, a leading management consulting firm, where he was a Principal in the Digital and Strategy practice. There, he advised Fortune 100 CEOs and executive teams on development of Internet and technology businesses. Mr. Duggal developed market strategy, product requirements and business plans for multiple new businesses that scaled to greater than $500m in revenues.

“I’m thrilled to join Quantcast. The company has built an exceptional relationship with its publisher partners, a unique data asset and real-time targeting algorithms that are unsurpassed. I’m excited to further the company’s efforts to bring Search-like advertising performance to the world of Display.”

“We’re excited to have Jag join our executive team and help shape tomorrow’s real-time media economy,” said Konrad Feldman, Quantcast CEO. “With Jag’s product leadership and incredible experience, our marketer, agency and publisher clients can look forward to continued innovation that pushes the boundaries of advertising performance at scale.”

Mr. Duggal holds his B.S. in Mechanical Engineering from Yale University and is currently on leave from his Masters in Public Administration at Harvard University’s Kennedy School of Government, which he interrupted to join Google.

About Quantcast

Quantcast measures and organizes the world’s audiences in real-time so advertisers can buy, sell and connect with the people who matter most to them. Ranked Fast Company‘s # 3 Most Innovative Company on the Web for 2010, the company is used by the top 10 media agencies in the US, the world’s largest brands and more than half of the top advertising supported publishers. Quantcast connects the planning, buying, and media fulfillment processes, delivering the marketplace’s most consistent and accountable audiences. Launched in 2006, Quantcast is headquartered in San Francisco and backed by Founders Fund, Polaris Venture Partners, Revolution Ventures and Cisco Systems. Come Get Quantified™ at www.quantcast.com.

For all media related inquiries, please contact: press@quantcast.com
646-336-3716
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