We recently hosted our fourth annual Quantcast Customer Advisory Summit, a 48 hour event during which we aim to solve real business challenges in real time with some of our top clients.
It’s been one year since we launched Q for Publishers, our suite of audience analytics tools for publishers, and we couldn’t be more thrilled.
How Quantcast helps Apartment Therapy better understand its audience, from favorite retailers to top milkshake destinations.
To mark Hispanic Heritage Month, we asked our audience insights platform for insights to understand the online behaviors of the Hispanic consumer.
Many publishers are aware of the role audience data can play in facilitating, if not fueling conversations with potential advertisers or sponsors of branded content. So why is there such a big data challenge when trying to measure if your campaign reached the right audience? Check out what some industry leaders have to say about this topic.