How do I exclude bots and spiders from my traffic metrics?

Quantcast automatically excludes robots and spiders from your traffic count as long as they identify themselves in the User-Agent request header. Traffic generated by Googlebot, monitoring services such as Gomez, and others known to the IAB’s Bot and Spider List will also be excluded from your traffic counts. If you’re using an automated, homegrown means of generating traffic to your site, you should make sure it identifies itself by putting “robot” in the User-Agent.