Digital data protection is growing.

GDPR, CCPA, and other data privacy laws are taking effect, and evolving, around the globe. Here's what you need to know.

Privacy by Design

Privacy is at the core of Quantcast business. We built the Transparency and Consent Framework with the IAB, meant to advise the digital marketing ecosystem on how to be compliant with GDPR regulations. Learn more here.


In May 2018 GDPR took effect, changing the way the industry approached consumer data and influencing other data privacy legislation. We dissect what it all means and answer the most common questions here.


Launching in California in January 2020, CCPA will be one of the leading US laws around data protection. Quantcast CPO Ari Levenfeld looks into what it means for the industry and for your business here.

Let us help simplify data privacy regulation & compliance.

Privacy by Design

Quantcast is committed to protecting the privacy of individuals.

Data Access

We believe in designing privacy into every product, feature, and decision that we make around data. Individuals can easily access information about Quantcast’s data practices, including what data we collect, what we use it for and with whom we share it.


GDPR, the ePrivacy Directive and CCPA are data privacy laws reflective of expressed consumer concerns around digital data collection. These further our company beliefs in privacy by design, transparency, choice and control. We fully support these laws and recognize that these data privacy regulations will shape the digital marketing industry moving forward.

Continuous Improvement

This is an opportunity to continuously improve the collection and usage of online data while also ensuring the best customer, advertiser and publisher experience. We’re excited to simultaneously help consumers take back control over their online data while helping website owners both navigate new legislation and run successfully.

Read more on Privacy.

The latest and greatest on global privacy laws and industry coverage.