“We’ve been using Quantcast for one of our biggest clients and it’s produced some impressive results>.
Thanks to sophisticated algorithmic buying, we found optimisation fast and accurate. It’s helped improve campaign performance and reduce costs, resulting in a consistently lower CPL with an average improvement of 67% – the best result we’ve seen in our 4 years with the client.
We’ve also improved our productivity, with less time spent on manual updates and checking results. We now have added bandwidth to further analyse results and performance, helping us proactively add value for our clients.
Our team has adapted to the platform quickly, thanks to the intuitive user interface and ease of use. While the Quantcast team led us throughout the whole process, we’ve found we’ve needed minimal support when compared to other platforms.
We look forward to seeing more fantastic results as we roll out the platform across our client base.”
Head of Product & Technology
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