Cadillac revs up brand awareness and consideration among key audiences
About the Brand Cadillac
Cadillac, a subsidiary of General Motors, is one of the world’s most reputed luxury automobile brands. From inventing the electric starter to reinventing how we drive today, Cadillac prides itself on bold innovation.
About the Agency Merkle | DWA
Merkle | DWA, a dentsu company, is one of the world’s largest media and marketing agencies with a focus on the B2B and technology sector.
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