Stack Exchange Showcases Its Massive Global Developer Audience
For developers and technology professionals, Stack Exchange is an indispensable resource. Originating with stackoverflow.com, which helps developers get answers from experts, Stack Exchange today reaches 97 million global monthly uniques over 12 primary sites, with topics ranging from Objective-C to cat care.
Stack Exchange uses its position as a tech-centric gathering place to help companies hire tech talent and help advertisers influence that valuable community. To show its audience size to customers such as Microsoft and Amazon, Stack Exchange uses Quantcast Measure.
We use Quantcast Measure to showcase our global developer audience, both in our media kit and in sales conversations. It’s easy for our ad sales team to use while also flexible enough to show useful seasonal and geographic trends.”