The Bad Guys & Girls of Publishing: What Leaders of Digital Content Have to SayQuantcast sessions from Advertising Week 2017

Publishing is no longer confined the four corners of a newspaper or webpage. Vice, BuzzFeed, Slate, and Bustle are examples of publishers that went from underdog to success by pushing the envelope of what a “publisher” is allowed to do.

What do these publishers have in common? They placed bets on non-traditional content and revenue.

Join us for an exciting discussion about how publishers are re-evaluating the centuries old business model of publishing and how brands play a role in this new world.


Speakers:

Bradon Rice | Head of Publisher Development | Quantcast
Edwin Wong | VP of Research and Insights | Buzzfeed
Andrew Smith | SVP of Advertising Product and Solutions | Vice
Kate Ward | Editor-in-Chief | Bustle Digital Group
Charlie Kammerer | Chief Revenue Officer | The Slate Group