Introducing Permisio: Helping Publishers Thrive in a World Without Third-Party Cookies
November 17, 2020
  • Company News
  • GDPR
  • Privacy
  • Publishers
3 min read

Introducing Permisio: Helping Publishers Thrive in a World Without Third-Party Cookies

Today, we made the exciting announcement that Permisio, our new privacy preferences portal designed for consumers and built for publishers, is now available for free to all publishers using Quantcast[...]
Airey Baringer
Alena Morris
Google’s TCF v2.0 Transition Date: What you need to do to prepare
November 5, 2020
  • GDPR
  • Privacy
4 min read

Google’s TCF v2.0 Transition Date: What you need to do to prepare

Update: On November 10, 2020, Google announced a new timeline for their grace period. According to the Google Help Center, publishers on TCF v2.0 now have until mid-January to resolve TCF v2.0[...]
Airey Baringer
Heinz Baumann
How Well Do You Know Your Holiday Audiences?
September 28, 2020
  • Data
  • Data Insights
4 min read

How Well Do You Know Your Holiday Audiences?

Unique data from Quantcast uncovers new opportunities for the holiday 2020 retail season
Airey Baringer
Thomas Nissen
Prime Day 2020: The Boost to Retail We Need?
October 12, 2020
  • Data
  • Data Insights
4 min read

Prime Day 2020: The Boost to Retail We Need?

With Prime Day, Amazon has generally managed to create an ecommerce spike out of the relatively slow summer buying period. This year however, Prime Day is a pre-Halloween phenomenon, taking[...]
Airey Baringer
Thomas Nissen

All Blog Posts

Quantcast Supports Google’s TCF v2.0 Integration
July 30, 2020
Quantcast Supports Google’s TCF v2.0 Integration
At Quantcast, respect for privacy is woven into the fabric of our business. This inspired us to be one of the driving forces behind the IAB Europe’s Transparency and Consent[...]
May 3, 2018
Don’t You Dare Ignore Publisher’s First Party Data!
Brands are looking for laser-focused targeted audiences so why are they looking past publisher’s data sets? Quantcast’s Bradon Rice digs in at AdExchanger’s Programmatic IO in San Francisco.
April 11, 2018
Just Getting Started In GDPR? Don’t Worry It’s Not Too Late
With GDPR rapidly approaching on May 25th, Quantcast’s Global Head of Corporate Marketing Cathy Novelli sits down with eMarketer to discuss some key points on GDPR.