The future of digital media was center stage at the Supernova Big Data Summit in New York last month. The event included some of the world’s top marketing and media executives for an afternoon of amazing dialogue on how Big Data is impacting advertising and digital media. Speakers included brand marketers from British Airways, Marriott International, and The Limited, as well as publishers such as The New York Times and Vox Media.
In the highlight video below, check out some of the memorable moments from the event – including how different industries are using data to inform their business strategies and decisions.
The real-time media revolution is here.
Over the next few weeks, we’ll be releasing videos of some of the presentations at Supernova NY. For a peek at what’s to come, you can check out a full list of speakers on the Supernova NY website, see photo highlights in our Facebook album, and read some of the key takeaways in our recap blog post. The conversations shaping the future of digital media don’t stop once the event is over; the impact and insights have only just begun.
Posted by Capri LaRocca, Marketing Communications Associate