Earth Day is an annual event on April 22 to demonstrate support for environmental protection. First held in 1970, it now includes a wide range of events coordinated globally by EARTHDAY.ORG, including 1 billion people in more than 193 countries. The official theme for 2022 is ‘Invest In Our Planet.’ At Quantcast, we are committed to environmental stewardship by reducing our footprint to protect our environment.

As an organization, Quantcast has long been committed to a sustainable future and to improving the environmental well-being of our communities. We have implemented sustainable and composting practices in our offices (for dining and supplies), reduced emissions through hybrid and full-time remote work, and offer tax-free incentives for public transportation and/or biking.

Today, we’re excited to announce we have taken our commitment to protecting the environment further by partnering with Watershed, the leader in building world-class climate action programs, to measure and help us reduce our global carbon footprint.

As a data-driven company, we searched for a partner that could facilitate the process of gathering precise data on our current emissions, which is a key factor in the journey towards becoming green. We also looked for real-time analysis of incoming data to help us with the removal of emissions as a business.

Over the next few months, our work with Watershed will include: 

  • Measuring Quantcast’s current carbon footprint
  • Reporting on the carbon footprint
  • Modeling future carbon footprint scenarios
  • Analyzing real-time data on carbon emissions
  • Building and implementing a strategy to reduce carbon emissions

Once we’ve confirmed Quantcast’s precise carbon footprint data, our goal is to develop a program to manage our company emissions down to the minimum achievable. 

As part of this initiative, Quantcast will also donate $1USD per employee globally to plant a tree through TIST. This purchase helps fund reforestation programs around the world by incentivizing local farmers to plant new trees on their land, providing them with a source of income and the opportunity to improve their natural environment. 

We look forward to sharing more about this partnership and our goals for reducing our carbon footprint as we drive the change towards a more green future, across our global ecosystem. 

Learn more

To learn about Quantcast’s commitment to a sustainable future and our current environmental, social, and governance initiatives, read more here.