in Data & Insights

More Siteographics On The Way

We are adding more Siteographic categories to Quantcast to offer additional insight into Web audiences.  Both Apparel and Dating & Personals categories are now in the works, but we’d like to get your input.

If you have a Siteographic category you would like to see added to Quantcast, please email the category name and a list of relevant sites to Krista at kthomas@quantcast.com.

Our Siteographics show the other sites an audience is likely to visit, revealing lifestyle and behavioral traits.  The Siteographics index indicates how likely they are to do so, where 100 is neutral.  (For example, an index of 300 would mean visitors are three times more likely to visit the correlated site than by random chance.)

The Siteographic categories we have to date include:

Automotive Manufacturers

Automotive Information

Business and Finance

Entertainment & Celebrity

Magazines

Movies

News

Politics & Commentary

Retail

Specialty Retail

Sports

Teens

Television

Travel

2008 Candidates

Thanks!