Love don’t cost a thing – if you’re JLo. For the rest of us, finding love can be a costly and time-consuming affair. With the wide range of online dating sites and apps available, we profiled who you might find using the sites and where.
While love may know no bounds – geography impacted app preferences:

  • The free app Plenty of Fish was the highest indexed dating app across the US followed by swipe favorite Tinder
  • Grindr was most popular on the West Coast and in Northeastern states
  • Maple Match – the app that matches Americans with Canadians was popular in neighboring states Washington and Oregon
  • Bumble – the app where women make the first move was popular on the East Coast – in Massachusetts, Connecticut and Maryland specifically
  • Catholic Match was popular in Bible Belt states Kansas and Louisiana

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Wading through the many apps available is the first step in finding love online. One can bond over common dislikes with newly released Hater or take a stab at love a-la Bachelor style. We profiled some of the most popular online dating apps to help navigate the best place to find your soulmate.
Highlights of our findings:

  • The highest income searchers were for Bumble, Maple Match and Hinge
  • Oldest searchers were for CatholicMatch
  • Match.com was the only site where searchers skewed toward people with children

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Once you find the right app for you, the next step is getting a match and starting correspondence — but that’s a whole other science. We’ll let the matchmakers make the matches this Valentine’s Day and stick to our area of expertise: the data.
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