in Data & Insights

Lifehacker has Joined Quantcast

Lifehacker, a helpful site that offers handy tips, insights and downloads for getting things done, has joined the Quantified Publisher program with more than four million global monthly uniques.

See their Quantcast profile here:

Lifehacker, which is part of the Gawker Media Network, offers useful ideas and “how to” information across multiple categories, including self-improvement, food, financial, organization, success and exercise.

It also features a ‘Weekend Projects’ section, complete with video instructions when available, and an ‘Ask the Readers’ forum in which users can seek advice or solutions from other Lifehacker fans.

Lifehacker’s audience, which reflects all age groups and income brackets, skews male and indexes high for having children in the household aged 6 – 17.

Readers also frequent such technology sites as ComputerWorld (also a Quantified Publisher) and SlashDot; visit the sites of top science magazines Popular Science and Scientific American; and use such career resources as MindTools and The Wall Street Journal’s Career Journal.

Thanks for joining Quantcast, Lifehacker!  We love the helpful tips and are extremely pleased to have you in the program.