Company News Introducing Q for Publishers: Audience Intelligence for the Open Internet Mark Maisenbacher We are excited to announce the launch of Q for Publishers, a new suite of audience intelligence applications empowering publishers to grow their business.
GDPR The Universal Language of Consent Somer Simpson Head of Product Management, Somer Simpson, discusses how the IAB Framework can help advertisers, publishers, and consumers get on the same page for GDPR with a universal language of consent.
GDPR Seven tough questions publishers should be asking Google on GDPR Somer Simpson Google has had some controversial stances to GDPR. Publishers are left wondering the best path forward. Below are questions that can help guide the dialogue
GDPR Shopping for a GDPR Expert? What to know before you commit Somer Simpson Head of Product Management, Somer Simpson, takes on the the topic of what a GDPR expert is, how to deal with conflicting opinions, and best practices when shopping for one.
GDPR Quantcast Choice: Your Solution for GDPR Consent Somer Simpson Quantcast’s free, easy-to-install, easy-to-use, GDPR consent management platform is now available for publishers and advertisers. Learn how to get started collecting and managing consent.
GDPR Walled Gardens: The Data Dilemma in the New World of GDPR Somer Simpson Head of Product Management, Somer Simpson, explains how not all data collection is created equal and the impact on your business post-GDPR
Perspectives Don’t You Dare Ignore Publisher’s First Party Data! Ryann LeGrand Brands are looking for laser-focused targeted audiences so why are they looking past publisher’s data sets? Quantcast’s Bradon Rice digs in at AdExchanger’s Programmatic IO in San Francisco.
