Spending time at home is much more fun with a four-legged friend around, so unsurprisingly, pet ownership is on the rise. Quantcast delved into its data to analyze the behavior of dog people and cat people and found some interesting differences.
While the UK has been hit hard by the pandemic, people are giving back. Quantcast examines changing consumer behaviour of the Lockdown and Christmas Donor, highlighting the compassion of people in difficult times.
To add a bit of whimsy when we most need it, Quantcast brings you a Valentines' Day Poem highlighting content browsing behaviors from around the globe and showcasing how key markets are planning for a unique Valentine’s Day at home. Here’s to love and fun in 2021!
The easy-to-use Quantcast Platform leverages the power of AI to optimize outcomes and insights, making ad campaign planning, activation, and measurement effortless and simple.
Unique data from Quantcast uncovers shifts in retail behavior among Canadian consumers this holiday season
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