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Wealthy Consumers and The Green Dollar
Data & Insights

The green dollar: wealthier consumers are more likely to be searching for content on environmental and renewable topics

Richard George

Wealthier consumers are more likely to be searching for content on environmental and renewable topics.

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Data & Insights

2019 Quantcast Customer Advisory Summit
Data & Insights

Customer Advisory Summit 2019: Predictions, Insights and Transparency

Bradon Rice

We recently hosted our fourth annual Quantcast Customer Advisory Summit, a 48 hour event during which we aim to solve real business challenges in real time with some of our top clients.

Happy One Year, Q for Publishers!
Data & Insights

Happy Birthday, Q for Publishers!

Alena Morris

It’s been one year since we launched Q for Publishers, our suite of audience analytics tools for publishers, and we couldn’t be more thrilled.

New Quantcast insights reveal audiences searching for hard seltzers
Data & Insights

Quantcast Data Bite: Drink brands claw for market share in hard seltzer boom among men

Richard George

New Quantcast insights reveal audiences searching for hard seltzers

Perspectives

The Q + A: Apartment Therapy

Lainie Mulvey

How Quantcast helps Apartment Therapy better understand its audience, from favorite retailers to top milkshake destinations.

Data & Insights

Understanding the online behaviors of Hispanic consumers

Carolina Palomino and Lauren Young

To mark Hispanic Heritage Month, we asked our audience insights platform for insights to understand the online behaviors of the Hispanic consumer.

Stop sitting on a mountain of data
Data & Insights

Stop Sitting on a Mountain of Data

Scott Brown

Many publishers are aware of the role audience data can play in facilitating, if not fueling conversations with potential advertisers or sponsors of branded content. So why is there such a big data challenge when trying to measure if your campaign reached the right audience? Check out what some industry leaders have to say about this topic.

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