As a publisher, make sure you avoid these common mistakes to ensure you’re on your way to a “yes.”
Here are a few best practices to ensure your organization is collecting the data necessary to craft the perfect RFP response.
Read the second post in our series about preparing RFP responses for agencies.
One of your most successful website monetization strategies as a publisher is learning how to win RFPs.
Putting your effort into an ad RFP only to lose out to a competitor is a tough pill to swallow. Learn how to increase your chances of winning the deal.
The brand must first communicate the idea to the agency. Then the agency and brand work together to define and collect the proper campaign requirements.