Organization for mature adults 50 and above in the United States. Information on health, long-term care, economic security, independent living and consumer issues. [Description from dmoz]
Turn 50 and the doors of the AARP will open for you, as they have for 40 million current members. On behalf of its members, the not-for-profit AARP acts as an advocate on public policy issues, publishes information (including the monthly "AARP Bulletin" and the bimonthly "AARP The Magazine," and through Spanish language media), promotes community service, and works with business partners to offer products and services (including discounts on insurance and travel). The group is organized into some 2,400 local chapters throughout the US. Royalties from businesses eager to reach AARP members account for about 40% of the group's revenue; membership dues ($16 per year) account for about 25%. [Description from Hoover's]
This site reaches over 4.5 million U.S. monthly people.The typical visitor visits Center for Disease Control and frequents MySpace.
US Demographics: [ Web ]
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Audience Also Likes
This list shows other sites an audience frequents, which can reveal brand preferences and other lifestyle traits. The Audience Also Likes section of a site's profile shows other sites that the audience is likely to visit, and the affinity indicates how much more likely than average. For example, if the profile for wsj.com listed barrons.com with an affinity of 10x, a randomly chosen visitor to wsj.com is ten times likelier to visit barrons.com than the average internet user.
Index represents how a site's audience compares to the online internet population as a whole. An index of 100 indicates a site's audience is at parity with the total internet population.
The affinity numbers represent how likely a given visitor is to visit one of the listed sites or categories compared to the internet average. For example, an affinity number of 10.2 would say that a user on "X" website is 10.2 times more likely than the average internet visitor to visit the other site or category that is provided.
This website is Quantified, and the data displayed here is directly measured by Quantcast.
Addicts are the hardcore segment of a site's audience, who have 30 or more visits to that site in a month.
Regulars refers to a segment of a site's audience that frequent a site more than once per month but not as much as addicts who frequent a site 30 or more times per month.
Passers-by have a single visit over the course of a month.