Yardbarker.com Traffic and Demographic Statistics by Quantcast

 

Yardbarker Network

25 Sites | 44%  US People from Sites | 79%  US People from Syndicators

Monthly 20.1MUS 29.1MGlobal

yardbarker.com

Monthly 8.6MUS 9.2MGlobal
  •  
  • Quantified

    Directly Measured Data

Yardbarker.com is the hub of the Yardbarker Network, a vertical content and advertising network targeting the new generation of sports fans.

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Traffic

Updated May 25, 2012• Next: May 26, 2012 by 9AM PDT

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Updated May 25, 2012• Next: May 26, 2012 by 9AM PDT

People

The number of individuals visiting this property.

Partial Profile

A website must implement Quantcast Measurement in order to collect data such as Geographic and Mobile Web traffic, MRC Accredited Reporting, Business and other information.

Cookies

The number of cookies a web property creates. Cookies are small files that websites save on the computer of a visitor.

Visits

The number of individual sessions initiated by all the visitors to this property.

Page Views

The number of views of all the pages on this property. A page view is an instance of a page being loaded by browser.

Metrics

Check each metric you want to display:

People - The number of individuals visiting this property.

Cookies - The number of cookies a web property creates. Cookies are small files that websites save on the computer of a visitor.

Visits - The number of individual sessions initiated by all the visitors to this property.

Page Views - The number of views of all the pages on this property. A page view is an instance of a page being loaded by browser.

Traffic for Apr 25, 2012 - May 24, 2012 United States Global
People per Month 8,608,627 -7% 9,150,541 -7%
Visits per Month 17,613,928 -3% 18,476,252 -3%
Online 17,138,334 17,944,077
Mobile Web 475,594 532,175
Page Views per Month 33,599,708 -1% 35,490,992 -1%
Online 30,852,375 32,496,580
Mobile Web 2,747,333 2,994,412
 
Online traffic is measured from web browsers on computers such as laptops, desktops, etc.
Mobile Web traffic is measured from web browsers on mobile devices, but not mobile applications.
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US Demographics

Updated May 25, 2012• Next: Jun 6, 2012 by 9AM PDT
index
 
 
Male
 
 
124
Female
 
  77
 
 
 
< 18
 
  59
18-24
 
  80
25-34
 
  90
35-44
 
 
105
45-54
 
 
136
55-64
 
 
134
65+
 
 
120
 
 
 
No Kids
 
 
110
Has Kids
 
  90
 
internet average
index
 
 
$0-50k
 
  84
$50-100k
 
 
112
$100-150k
 
 
127
$150k+
 
 
117
 
 
 
No College
 
  82
College
 
 
116
Grad School
 
 
108
 
 
 
Caucasian
 
 
106
African American
 
  81
Asian
 
  76
Hispanic
 
  86
Other
 
  86
 
internet average

See More Details     Gender   ||   Age   ||   Children   ||   Income   ||   Education   ||   Ethnicity See More

Audience Also Likes

Data Source: United States

The people who visit yardbarker.com are also likely to visit these categories and sites:

Affinity Sports
44.8x Fox Sports
31.3x scout.com
26.5x nbcsports.com
14.0x nfl.com
Affinity TV
44.8x Fox Sports
18.7x MSNBC
14.5x TBS Superstation
7.2x MTV
Affinity News/Information
18.9x egotastic.com
16.8x hollywoodtuna.com
16.0x The Superficial
13.9x bullz-eye.com

Badges

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Copy the HTML code snippet and paste it into your site.

Audience Also Likes

This list shows other sites an audience frequents, which can reveal brand preferences and other lifestyle traits. The Audience Also Likes section of a site's profile shows other sites that the audience is likely to visit, and the affinity indicates how much more likely than average. For example, if the profile for wsj.com listed barrons.com with an affinity of 10x, a randomly chosen visitor to wsj.com is ten times likelier to visit barrons.com than the average internet user.

Demographic Index

Index represents how a site's audience compares to the online internet population as a whole. An index of 100 indicates a site's audience is at parity with the total internet population.

Affinity

The affinity numbers represent how likely a given visitor is to visit one of the listed sites or categories compared to the internet average. For example, an affinity number of 10.2 would say that a user on "X" website is 10.2 times more likely than the average internet visitor to visit the other site or category that is provided.

Directly Measured

This website is Quantified, and the data displayed here is directly measured by Quantcast.

People


Cookies


Page Views

Addicts

Addicts are the hardcore segment of a site's audience, who have 30 or more visits to that site in a month.


Regulars

Regulars refers to a segment of a site's audience that frequent a site more than once per month but not as much as addicts who frequent a site 30 or more times per month.


Passers-By

Passers-by have a single visit over the course of a month.

Request Access

Quantified Publishers can hide some or all of their profile data from public view. Clicking this link will send a request to the profile owner to grant you full visibility. If you are granted access you will be notified via email and a home page notification.

Access Pending

You have sent a request to this profile's owner to be able to see all hidden data on this profile. You will be notified via email when access has been granted.

Getting Quantified

Getting Quantified means you get free, directly measured and reliable audience and traffic data for the web properties you manage. Non-Quantified sites are still listed, but the data shown is estimated.

Request Site Get Quantified

You can send a request to this publisher asking them to join the Quantcast Publisher Program. The publisher will be notified of your request via email. If and when the publisher decides to join, you will receive an email notification.

Request for Quantification Pending

You have sent a request to this site's owner to get quantified. You will be notified via email when this site becomes quantified.

People from Sites & Syndicators

These percentages usually sum greater than 100% due to overlap in site and syndicated audiences.

Reading Demographic Graphs

1. Index

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

2. Segments are represented with icons. Segments include gender, age, household, income, education and household.

3. Very High Indexes (over 200) are denoted with a plus symbol.

4. Internet Average is represented by the dotted vertical line.


Reading Demographic Graphs

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. Segment refers to the demographic composition attribute.

2. Very High Indexes (over 200) are denoted with a plus symbol.

3. Internet Average is represented by the dotted vertical line.

4. Expand the data to see the numbers which make up the index calculation.

The expanded view shows the percentage composition, the Internet average and the multiple.

1. A Colored Bar indicates that a segment exceeds the Internet average, whereas a gray bar indicates the segment is below the Internet average. Internet average is represented by the dotted vertical line.

2. A Multiple is the percentage of the segment on this site divided by the average of the same segment on the entire Internet.

Example:
80% female segment on site ÷ 32% female internet average = 2.5x

This chart breaks down the site's audience for a demographic. All the segments collectively equal 100%.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. The Top-Indexing Segment is shown in color.