Wma.com Traffic and Demographic Statistics by Quantcast

 

wma.com

Monthly N/A US
  •  
  • Not Quantified

    Data is estimated

Has principal offices in New York, Beverly Hills, Nashville and London, and represents clients in all segments of the entertainment industry. Contains information on its history, its departments, booking resource center, and latest news. [Description from dmoz]

What do you call an aging Hollywood star trying to regain youth and vigor by marrying a much younger starlet? Try William Morris Endeavor Entertainment (WME Entertainment), the new talent agency formed by the 2009 merger of 100-year-old William Morris Agency and Endeavor, born in 1995. The new super-agency ranks in size (boasting more than 300 agents) and scope with the Creative Artists Agency, a leader in the talent representation industry. WME Entertainment's roster of stars includes Adam Sandler, Clint Eastwood, Denzel Washington, and Russell Crowe, among other A-list names. William Morris brought its primacy in books, music, and TV to the marriage, while upstart Endeavor adds young stars and momentum. [Description from Hoover's]

We do not have enough information to provide a highly accurate traffic estimate. When Quantified, this report will provide detailed, accurate audience information.

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People from Sites & Syndicators

These percentages usually sum greater than 100% due to overlap in site and syndicated audiences.

Reading Demographic Graphs

1. Index

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

2. Segments are represented with icons. Segments include gender, age, household, income, education and household.

3. Very High Indexes (over 200) are denoted with a plus symbol.

4. Internet Average is represented by the dotted vertical line.


Reading Demographic Graphs

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. Segment refers to the demographic composition attribute.

2. Very High Indexes (over 200) are denoted with a plus symbol.

3. Internet Average is represented by the dotted vertical line.

4. Expand the data to see the numbers which make up the index calculation.

The expanded view shows the percentage composition, the Internet average and the multiple.

1. A Colored Bar indicates that a segment exceeds the Internet average, whereas a gray bar indicates the segment is below the Internet average. Internet average is represented by the dotted vertical line.

2. A Multiple is the percentage of the segment on this site divided by the average of the same segment on the entire Internet.

Example:
80% female segment on site ÷ 32% female internet average = 2.5x

This chart breaks down the site's audience for a demographic. All the segments collectively equal 100%.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. The Top-Indexing Segment is shown in color.