Ts-cum.com Traffic and Demographic Statistics by Quantcast

 

ts-cum.com

 Monthly N/A US
  •  

  • Not Quantified

    Data is estimated

We do not have enough information to provide a highly accurate traffic estimate. When Quantified, this report will provide detailed, accurate audience information.

  • Summary
  • Traffic
    • MRC Accredited Report
  • Demographics
  • Geographic
  • Business
  • Lifestyle (US)
Related Links

Demographics

Updated Nov 2011
Delayed - Next: Jun 2012

Gender

Embed
segment this site vs. total internet indexmultiple
Male
70% 
49% internet average
 
1431.43x
Female
30% 
51% internet average
  590.59x
internet average
composition
 
 Male 70%
 
 Female 30%

}

Gender

male


Age

Embed
segment this site vs. total internet indexmultiple
< 18
9% 
18% internet average
  510.51x
18-24
7% 
13% internet average
  590.59x
25-34
10% 
17% internet average
  610.61x
35-44
31% 
19% internet average
 
1591.59x
45-54
27% 
17% internet average
 
1571.57x
55-64
11% 
10% internet average
 
1111.11x
65+
4% 
6% internet average
  720.72x
internet average
composition
 
 < 18 9%
 
 18-24 7%
 
 25-34 10%
 
 35-44 31%
 
 45-54 27%
 
 55-64 11%
 
 65+ 4%

}

Age

adults


Children in Household

Embed
segment this site vs. total internet indexmultiple
No Kids
61% 
51% internet average
 
1201.2x
Has Kids
39% 
49% internet average
  800.8x
internet average
composition
 
 No Kids 61%
 
 Has Kids 39%

}

Children in Household

no kids


Household Income

Embed
segment this site vs. total internet indexmultiple
$0-50k
13% 
18% internet average
  720.72x
$50-100k
25% 
26% internet average
  950.95x
$100-150k
27% 
28% internet average
  960.96x
$150k+
35% 
28% internet average
 
1281.28x
internet average
composition
 
 $0-50k 13%
 
 $50-100k 25%
 
 $100-150k 27%
 
 $150k+ 35%

}

Household Income

more affluent


Education Level

Embed
segment this site vs. total internet indexmultiple
No College
47% 
45% internet average
 
1041.04x
College
37% 
41% internet average
  900.9x
Grad School
17% 
14% internet average
 
1171.17x
internet average
composition
 
 No College 47%
 
 College 37%
 
 Grad School 17%

}

Education Level

Graduate and Post Graduates


Ethnicity

Embed
segment this site vs. total internet indexmultiple
Caucasian
79% 
76% internet average
 
1051.05x
African American
8% 
9% internet average
  900.9x
Asian
1% 
4% internet average
  330.33x
Hispanic
10% 
9% internet average
 
1011.01x
Other
1% 
1% internet average
 
1011.01x
internet average
composition
 
 Caucasian 79%
 
 African American 8%
 
 Asian 1%
 
 Hispanic 10%
 
 Other 1%

}

Ethnicity

Caucasian


Getting Quantified

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People from Sites & Syndicators

These percentages usually sum greater than 100% due to overlap in site and syndicated audiences.

Reading Demographic Graphs

1. Index

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

2. Segments are represented with icons. Segments include gender, age, household, income, education and household.

3. Very High Indexes (over 200) are denoted with a plus symbol.

4. Internet Average is represented by the dotted vertical line.


Reading Demographic Graphs

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. Segment refers to the demographic composition attribute.

2. Very High Indexes (over 200) are denoted with a plus symbol.

3. Internet Average is represented by the dotted vertical line.

4. Expand the data to see the numbers which make up the index calculation.

The expanded view shows the percentage composition, the Internet average and the multiple.

1. A Colored Bar indicates that a segment exceeds the Internet average, whereas a gray bar indicates the segment is below the Internet average. Internet average is represented by the dotted vertical line.

2. A Multiple is the percentage of the segment on this site divided by the average of the same segment on the entire Internet.

Example:
80% female segment on site ÷ 32% female internet average = 2.5x

This chart breaks down the site's audience for a demographic. All the segments collectively equal 100%.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. The Top-Indexing Segment is shown in color.