Specializes in surf, skate, and snow attire. Brand names include Quiksilver, Rusty, Billabong, HIC and Redsand. [Description from dmoz]
Pacific Sunwear of California (PacSun) knows that US teens want "swag" that's allll good. The company operates about 930 mall-based stores in all 50 US states and Puerto Rico under the names Pacific Sunwear and PacSun Outlet, and sells its swag online. It courts the young and active markets by representing brands associated with surfing, skateboarding, and snowboarding, including apparel by Billabong and Quicksilver, as well as footwear by DC Shoes, among others. PacSun also sells its own private-label merchandise (Bullhead, Kirra, Kirra Girl, Vurt, and Nollie). The teen-focused chain is struggling with decreasing sales and has closed its One Thousand Steps and d.e.m.o. chains. [Description from Hoover's]
This site reaches over 156K U.S. monthly people.The typical visitor visits eastbay.com and shops at Pottery Barn.
Audience Also Likes
This list shows other sites an audience frequents, which can reveal brand preferences and other lifestyle traits. The Audience Also Likes section of a site's profile shows other sites that the audience is likely to visit, and the affinity indicates how much more likely than average. For example, if the profile for wsj.com listed barrons.com with an affinity of 10x, a randomly chosen visitor to wsj.com is ten times likelier to visit barrons.com than the average internet user.
Index represents how a site's audience compares to the online internet population as a whole. An index of 100 indicates a site's audience is at parity with the total internet population.
The affinity numbers represent how likely a given visitor is to visit one of the listed sites or categories compared to the internet average. For example, an affinity number of 10.2 would say that a user on "X" website is 10.2 times more likely than the average internet visitor to visit the other site or category that is provided.
This website is Quantified, and the data displayed here is directly measured by Quantcast.
Addicts are the hardcore segment of a site's audience, who have 30 or more visits to that site in a month.
Regulars refers to a segment of a site's audience that frequent a site more than once per month but not as much as addicts who frequent a site 30 or more times per month.
Passers-by have a single visit over the course of a month.