Operation Sports Traffic and Demographic Statistics by Quantcast

 

Operation Sports Network

1 Site | 96%  US People from Sites | 7%  US People from Syndicators

Monthly 345.8KUS 486.4KGlobal
  •  

  • Quantified

    Directly Measured Data

  • 5,398

    US network rank

Operation Sports is a leading news and content provider focused on the sports video games industry. Since its inception in 1998, Operation Sports has grown from a small community driven news site into an industry leading network with upwards of 100,000 members. Owned and operated by experienced sports video games industry veterans, Operation Sports has long been considered the premier destination for the hardcore sports gamer. With the continued growth of the multi-billion dollar sports video games industry being driven by companies such as Electronic Arts, Take Two, Sony and Microsoft, Operation Sports is positioned to take full advantage of a booming business sector which generates an abundance of news, information and community generated content.

Related Links
Updated May 25, 2012• Next: May 26, 2012 by 9AM PDT
Sites US People US People % Global People Global People %
view profile operationsports.com (1) 331,574 95.9% 466,699 95.9%

1 sites under this Network.

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People from Sites & Syndicators

These percentages usually sum greater than 100% due to overlap in site and syndicated audiences.

Reading Demographic Graphs

1. Index

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

2. Segments are represented with icons. Segments include gender, age, household, income, education and household.

3. Very High Indexes (over 200) are denoted with a plus symbol.

4. Internet Average is represented by the dotted vertical line.


Reading Demographic Graphs

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. Segment refers to the demographic composition attribute.

2. Very High Indexes (over 200) are denoted with a plus symbol.

3. Internet Average is represented by the dotted vertical line.

4. Expand the data to see the numbers which make up the index calculation.

The expanded view shows the percentage composition, the Internet average and the multiple.

1. A Colored Bar indicates that a segment exceeds the Internet average, whereas a gray bar indicates the segment is below the Internet average. Internet average is represented by the dotted vertical line.

2. A Multiple is the percentage of the segment on this site divided by the average of the same segment on the entire Internet.

Example:
80% female segment on site ÷ 32% female internet average = 2.5x

This chart breaks down the site's audience for a demographic. All the segments collectively equal 100%.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. The Top-Indexing Segment is shown in color.