Ubimax Network Traffic and Demographic Statistics by Quantcast

 

Ubimax Network

 Monthly 697GB 780Global
  •  

  • Quantified

    Directly Measured Data

  • 8,921

    GB network rank

This destination reaches over 780 monthly people, of which 24 (3%) are in the U.S.

Related Links

Demographics

Updated May 25, 2012
Next: Jun 6, 2012 by 9AM PDT

Gender

Embed
segment this site vs. total internet indexmultiple
Male
50% 
52% internet average
  970.97x
Female
50% 
48% internet average
 
1031.03x
internet average
composition
 
 Male 50%
 
 Female 50%

}

Gender

female


Age

Embed
segment this site vs. total internet indexmultiple
18-24
14% 
15% internet average
  880.88x
25-34
22% 
20% internet average
 
1131.13x
35-44
24% 
22% internet average
 
1101.1x
45-54
17% 
18% internet average
  990.99x
55-64
15% 
16% internet average
  930.93x
65+
7% 
9% internet average
  820.82x
internet average
composition
 
 18-24 14%
 
 25-34 22%
 
 35-44 24%
 
 45-54 17%
 
 55-64 15%
 
 65+ 7%

}

Age

adults


Children in Household

Embed
segment this site vs. total internet indexmultiple
No Kids
58% 
59% internet average
  970.97x
Has Kids
42% 
41% internet average
 
1041.04x
internet average
composition
 
 No Kids 58%
 
 Has Kids 42%

}

Children in Household

has kids in household


Household Income

Embed
segment this site vs. total internet indexmultiple
£0-20k
22% 
26% internet average
  830.83x
£20-30k
23% 
23% internet average
  960.96x
£30-50k
32% 
31% internet average
 
1041.04x
£50k+
24% 
20% internet average
 
1211.21x
internet average
composition
 
 £0-20k 22%
 
 £20-30k 23%
 
 £30-50k 32%
 
 £50k+ 24%

}

Household Income

more affluent


Education Level

Embed
segment this site vs. total internet indexmultiple
No Univ.
41% 
48% internet average
  850.85x
University
45% 
40% internet average
 
1151.15x
Grad. Sch.
14% 
13% internet average
 
1081.08x
internet average
composition
 
 No Univ. 41%
 
 University 45%
 
 Grad. Sch. 14%

}

Education Level

University Graduates


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People from Sites & Syndicators

These percentages usually sum greater than 100% due to overlap in site and syndicated audiences.

Reading Demographic Graphs

1. Index

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

2. Segments are represented with icons. Segments include gender, age, household, income, education and household.

3. Very High Indexes (over 200) are denoted with a plus symbol.

4. Internet Average is represented by the dotted vertical line.


Reading Demographic Graphs

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. Segment refers to the demographic composition attribute.

2. Very High Indexes (over 200) are denoted with a plus symbol.

3. Internet Average is represented by the dotted vertical line.

4. Expand the data to see the numbers which make up the index calculation.

The expanded view shows the percentage composition, the Internet average and the multiple.

1. A Colored Bar indicates that a segment exceeds the Internet average, whereas a gray bar indicates the segment is below the Internet average. Internet average is represented by the dotted vertical line.

2. A Multiple is the percentage of the segment on this site divided by the average of the same segment on the entire Internet.

Example:
80% female segment on site ÷ 32% female internet average = 2.5x

This chart breaks down the site's audience for a demographic. All the segments collectively equal 100%.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. The Top-Indexing Segment is shown in color.