Scribd.com Traffic and Demographic Statistics by Quantcast

 

Scribd.com Network

1 Site | 58%  US People from Sites | 51%  US People from Syndicators

Monthly 15.9MUS 92.2MGlobal
  •  

  • Quantified

    Directly Measured Data

  • 50

    US network rank

Scribd is the world's largest social publishing and reading website -- the place where tens of millions of people share, discover, buy and sell original writings and documents.

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Top Syndicators Global People Global People % Last 5 months
scribd.com 20,668,692 22.4% scribd.com traffic trends
blogspot.com 2,409,706 2.6% blogspot.com traffic trends
academia.edu 1,372,779 1.5% academia.edu traffic trends
huffingtonpost.com 843,523 <1% huffingtonpost.com traffic trends
wordpress.com 732,135 <1% wordpress.com traffic trends
filestube.com 532,928 <1% filestube.com traffic trends
blogspot.com.es 440,037 <1% blogspot.com.es traffic trends
googleusercontent.co... 438,003 <1% googleusercontent.com traffic trends
blogspot.com.br 303,503 <1% blogspot.com.br traffic trends
blogspot.mx 297,094 <1% blogspot.mx traffic trends
techcrunch.com 284,639 <1% techcrunch.com traffic trends
gizmodo.com 281,316 <1% gizmodo.com traffic trends
carrefour.pl 258,919 <1% carrefour.pl traffic trends
lanacion.com.ar 204,970 <1% lanacion.com.ar traffic trends
blogspot.com.ar 201,285 <1% blogspot.com.ar traffic trends
parti-socialiste.fr 189,687 <1% parti-socialiste.fr traffic trends
weebly.com 184,401 <1% weebly.com traffic trends
hotair.com 177,554 <1% hotair.com traffic trends
blogspot.in 175,861 <1% blogspot.in traffic trends
librosintinta.in 175,769 <1% librosintinta.in traffic trends
google.com 169,449 <1% google.com traffic trends
google.com.br 164,848 <1% google.com.br traffic trends
torrentfreak.com 157,773 <1% torrentfreak.com traffic trends
abc.net.au 157,727 <1% abc.net.au traffic trends
dailycaller.com 154,214 <1% dailycaller.com traffic trends
interweavestore.com 142,015 <1% interweavestore.com traffic trends
zerohedge.com 134,319 <1% zerohedge.com traffic trends
posterous.com 132,129 <1% posterous.com traffic trends
aristeguinoticias.co... 131,198 <1% aristeguinoticias.com traffic trends
google.com.mx 122,370 <1% google.com.mx traffic trends
cnet.com 121,584 <1% cnet.com traffic trends
letudiant.fr 119,730 <1% letudiant.fr traffic trends
radio-canada.ca 118,905 <1% radio-canada.ca traffic trends
blogspot.pt 114,494 <1% blogspot.pt traffic trends
lacapitalmdp.com 111,223 <1% lacapitalmdp.com traffic trends
chron.com 107,279 <1% chron.com traffic trends
leparisien.fr 100,694 <1% leparisien.fr traffic trends
enseignons.be 97,899 <1% enseignons.be traffic trends
lemonde.fr 95,695 <1% lemonde.fr traffic trends
deadspin.com 94,830 <1% deadspin.com traffic trends

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People from Sites & Syndicators

These percentages usually sum greater than 100% due to overlap in site and syndicated audiences.

Reading Demographic Graphs

1. Index

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

2. Segments are represented with icons. Segments include gender, age, household, income, education and household.

3. Very High Indexes (over 200) are denoted with a plus symbol.

4. Internet Average is represented by the dotted vertical line.


Reading Demographic Graphs

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. Segment refers to the demographic composition attribute.

2. Very High Indexes (over 200) are denoted with a plus symbol.

3. Internet Average is represented by the dotted vertical line.

4. Expand the data to see the numbers which make up the index calculation.

The expanded view shows the percentage composition, the Internet average and the multiple.

1. A Colored Bar indicates that a segment exceeds the Internet average, whereas a gray bar indicates the segment is below the Internet average. Internet average is represented by the dotted vertical line.

2. A Multiple is the percentage of the segment on this site divided by the average of the same segment on the entire Internet.

Example:
80% female segment on site ÷ 32% female internet average = 2.5x

This chart breaks down the site's audience for a demographic. All the segments collectively equal 100%.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. The Top-Indexing Segment is shown in color.