Nodakoutdoors.com Traffic and Demographic Statistics by Quantcast

 

Flyway Media Network

8 Sites | 97%  US People from Sites | 7%  US People from Syndicators

Monthly 186.8KUS 217.3KGlobal

nodakoutdoors.com

 Monthly 92.4KUS 109.4KGlobal
  •  

  • Quantified

    Directly Measured Data

Nodak Outdoors offers everything in the outdoors and is based in the Midwest.

Related Links

Geographic

Updated May 2012• Next: Jun 2012
ranked by

Countries

Country Uniques (Cookies) Index
United States 87,222 179
Canada 5,752 150
United Kingdom 1,765 32
Australia 1,216 71
New Zealand 663 264
More Countries

Cities

City Uniques (Cookies) Index
Unknown (US) 3,113 239
Sunnyvale, CA (US) 1,944 1,211
Fargo, ND (US) 1,403 6,828
Minneapolis, MN (US) 1,019 623
Bismarck, ND (US) 905 6,912
More Cities

US States

State Uniques (Cookies) Index
California 7,597 64
Minnesota 6,374 488
North Dakota 5,508 3,071
Texas 4,478 74
Wisconsin 3,690 271
More States

US DMAs

DMA Uniques (Cookies) Index
Mineapls-St. Pl 5,029 433
Fargo-Vally Cty 3,890 3,045
San Fran-Oak-SJ 3,278 76
Los Angeles 2,328 44
Minot-Bsmrk-Dkn 2,278 2,533
More DMAs

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People from Sites & Syndicators

These percentages usually sum greater than 100% due to overlap in site and syndicated audiences.

Reading Demographic Graphs

1. Index

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

2. Segments are represented with icons. Segments include gender, age, household, income, education and household.

3. Very High Indexes (over 200) are denoted with a plus symbol.

4. Internet Average is represented by the dotted vertical line.


Reading Demographic Graphs

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. Segment refers to the demographic composition attribute.

2. Very High Indexes (over 200) are denoted with a plus symbol.

3. Internet Average is represented by the dotted vertical line.

4. Expand the data to see the numbers which make up the index calculation.

The expanded view shows the percentage composition, the Internet average and the multiple.

1. A Colored Bar indicates that a segment exceeds the Internet average, whereas a gray bar indicates the segment is below the Internet average. Internet average is represented by the dotted vertical line.

2. A Multiple is the percentage of the segment on this site divided by the average of the same segment on the entire Internet.

Example:
80% female segment on site ÷ 32% female internet average = 2.5x

This chart breaks down the site's audience for a demographic. All the segments collectively equal 100%.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. The Top-Indexing Segment is shown in color.