This company is ready to play ball online. MLB Advanced Media (MLBAM) is the Internet and interactive media arm of Major League Baseball (MLB) and operates the league's Web site, MLB.com. The site offers news, schedules, standings, and statistics from around the league as well as information on each of MLB's 30 teams. The site also provides live audio and video game broadcasts for subscribers. In addition to subscription fees, MLBAM generates revenue through advertising and sponsorships, along with ticket sales through its Tickets.com subsidiary. The baseball league created MLBAM in 2000 through a unanimous vote of all 30 teams. [Description from Hoover's]
This site reaches over 11 million U.S. monthly people.The typical visitor uses tickets.com, visits baseball-reference.com, and reads the New York Post.
Audience Also Likes
|7.4x||New York Post|
|6.9x||St. Louis Post-Dispa...|
Audience Also Likes
This list shows other sites an audience frequents, which can reveal brand preferences and other lifestyle traits. The Audience Also Likes section of a site's profile shows other sites that the audience is likely to visit, and the affinity indicates how much more likely than average. For example, if the profile for wsj.com listed barrons.com with an affinity of 10x, a randomly chosen visitor to wsj.com is ten times likelier to visit barrons.com than the average internet user.
Index represents how a site's audience compares to the online internet population as a whole. An index of 100 indicates a site's audience is at parity with the total internet population.
The affinity numbers represent how likely a given visitor is to visit one of the listed sites or categories compared to the internet average. For example, an affinity number of 10.2 would say that a user on "X" website is 10.2 times more likely than the average internet visitor to visit the other site or category that is provided.
This website is Quantified, and the data displayed here is directly measured by Quantcast.
Addicts are the hardcore segment of a site's audience, who have 30 or more visits to that site in a month.
Regulars refers to a segment of a site's audience that frequent a site more than once per month but not as much as addicts who frequent a site 30 or more times per month.
Passers-by have a single visit over the course of a month.