Megapromoter.com Traffic and Demographic Statistics by Quantcast

 

megapromoter.com

 Monthly N/A US
  •  

  • Not Quantified

    Data is estimated

We do not have enough information to provide a highly accurate traffic estimate. When Quantified, this report will provide detailed, accurate audience information.

  • Summary
  • Traffic
    • MRC Accredited Report
  • Demographics
  • Geographic
  • Business
  • Lifestyle (US)
Related Links

Demographics

Updated Nov 2011
Delayed - Next: Jun 2012

Gender

Embed
segment this site vs. total internet indexmultiple
Male
51% 
49% internet average
 
1051.05x
Female
49% 
51% internet average
  950.95x
internet average
composition
 
 Male 51%
 
 Female 49%

}

Gender

male


Age

Embed
segment this site vs. total internet indexmultiple
< 18
6% 
18% internet average
  330.33x
18-24
10% 
12% internet average
  770.77x
25-34
15% 
17% internet average
  890.89x
35-44
32% 
19% internet average
 
1691.69x
45-54
17% 
17% internet average
 
1011.01x
55-64
11% 
10% internet average
 
1141.14x
65+
8% 
6% internet average
 
1431.43x
internet average
composition
 
 < 18 6%
 
 18-24 10%
 
 25-34 15%
 
 35-44 32%
 
 45-54 17%
 
 55-64 11%
 
 65+ 8%

}

Age

adults


Children in Household

Embed
segment this site vs. total internet indexmultiple
No Kids
66% 
51% internet average
 
1301.3x
Has Kids
34% 
49% internet average
  690.69x
internet average
composition
 
 No Kids 66%
 
 Has Kids 34%

}

Children in Household

no kids


Household Income

Embed
segment this site vs. total internet indexmultiple
$0-50k
29% 
18% internet average
 
1641.64x
$50-100k
35% 
27% internet average
 
1321.32x
$100-150k
17% 
28% internet average
  610.61x
$150k+
18% 
28% internet average
  670.67x
internet average
composition
 
 $0-50k 29%
 
 $50-100k 35%
 
 $100-150k 17%
 
 $150k+ 18%

}

Household Income

less affluent


Education Level

Embed
segment this site vs. total internet indexmultiple
No College
47% 
45% internet average
 
1041.04x
College
44% 
41% internet average
 
1091.09x
Grad School
9% 
14% internet average
  630.63x
internet average
composition
 
 No College 47%
 
 College 44%
 
 Grad School 9%

}

Education Level

College Graduates


Ethnicity

Embed
segment this site vs. total internet indexmultiple
Caucasian
77% 
76% internet average
 
1011.01x
African American
14% 
9% internet average
 
1541.54x
Asian
2% 
4% internet average
  540.54x
Hispanic
6% 
9% internet average
  610.61x
Other
1% 
1% internet average
  790.79x
internet average
composition
 
 Caucasian 77%
 
 African American 14%
 
 Asian 2%
 
 Hispanic 6%
 
 Other 1%

}

Ethnicity

African American


Getting Quantified

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People from Sites & Syndicators

These percentages usually sum greater than 100% due to overlap in site and syndicated audiences.

Reading Demographic Graphs

1. Index

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

2. Segments are represented with icons. Segments include gender, age, household, income, education and household.

3. Very High Indexes (over 200) are denoted with a plus symbol.

4. Internet Average is represented by the dotted vertical line.


Reading Demographic Graphs

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. Segment refers to the demographic composition attribute.

2. Very High Indexes (over 200) are denoted with a plus symbol.

3. Internet Average is represented by the dotted vertical line.

4. Expand the data to see the numbers which make up the index calculation.

The expanded view shows the percentage composition, the Internet average and the multiple.

1. A Colored Bar indicates that a segment exceeds the Internet average, whereas a gray bar indicates the segment is below the Internet average. Internet average is represented by the dotted vertical line.

2. A Multiple is the percentage of the segment on this site divided by the average of the same segment on the entire Internet.

Example:
80% female segment on site ÷ 32% female internet average = 2.5x

This chart breaks down the site's audience for a demographic. All the segments collectively equal 100%.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. The Top-Indexing Segment is shown in color.