Serves northeastern Ohio and western Pennsylvania from headquarters in Akron. Offers online banking as well as business and corporate services. [Description from dmoz]
FirstMerit Corporation is the holding company for FirstMerit Bank, which provides retail and commercial banking services through more than 150 branches in Ohio and western Pennyslvania. Serving local consumers and small to midsized businesses, the bank provides standard services such as deposit accounts, credit and debit cards, and loans; commercial loans account for more than half of the company's loan portfolio, which is rounded out by consumer installment loans, residential mortgages, and home equity loans. FirstMerit Bank and its subsidiaries also offer wealth management, securities brokerage, equipment lease financing, insurance, and trust services. [Description from Hoover's]
This site reaches approximately 79,182 U.S. monthly people.The typical visitor reads the Akron Beacon Journal, visits discovercard.com, and banks at Chase Manhattan.
Audience Also Likes
This list shows other sites an audience frequents, which can reveal brand preferences and other lifestyle traits. The Audience Also Likes section of a site's profile shows other sites that the audience is likely to visit, and the affinity indicates how much more likely than average. For example, if the profile for wsj.com listed barrons.com with an affinity of 10x, a randomly chosen visitor to wsj.com is ten times likelier to visit barrons.com than the average internet user.
Index represents how a site's audience compares to the online internet population as a whole. An index of 100 indicates a site's audience is at parity with the total internet population.
The affinity numbers represent how likely a given visitor is to visit one of the listed sites or categories compared to the internet average. For example, an affinity number of 10.2 would say that a user on "X" website is 10.2 times more likely than the average internet visitor to visit the other site or category that is provided.
This website is Quantified, and the data displayed here is directly measured by Quantcast.
Addicts are the hardcore segment of a site's audience, who have 30 or more visits to that site in a month.
Regulars refers to a segment of a site's audience that frequent a site more than once per month but not as much as addicts who frequent a site 30 or more times per month.
Passers-by have a single visit over the course of a month.