Owns and operates retail stores selling basic goods. Corporate offices in Goodlettsville. [Description from dmoz]
Dollar General's at ease with living off the crumbs of Wal-Mart. The retailer commands a chain of more than 8,400 discount stores in about 35 states, primarily in the southern and eastern US, the Midwest, and the Southwest. Offering basic household items such as cleaning supplies and health and beauty aids, as well as some apparel and food, the firm targets low-, middle-, and fixed-income customers. Its stores are generally located in small towns off the radar of giant discounters. Its big-city stores (about 30% of its total) are situated in lower-income neighborhoods. About 35% of its stores' goods are priced at $1 or less. Dollar General was taken private by affiliates of KKR and Goldman Sachs in 2007. [Description from Hoover's]
This site reaches over 450K U.S. monthly people.
Audience Also Likes
|15.4x||Dollar Tree Stores|
Audience Also Likes
This list shows other sites an audience frequents, which can reveal brand preferences and other lifestyle traits. The Audience Also Likes section of a site's profile shows other sites that the audience is likely to visit, and the affinity indicates how much more likely than average. For example, if the profile for wsj.com listed barrons.com with an affinity of 10x, a randomly chosen visitor to wsj.com is ten times likelier to visit barrons.com than the average internet user.
Index represents how a site's audience compares to the online internet population as a whole. An index of 100 indicates a site's audience is at parity with the total internet population.
The affinity numbers represent how likely a given visitor is to visit one of the listed sites or categories compared to the internet average. For example, an affinity number of 10.2 would say that a user on "X" website is 10.2 times more likely than the average internet visitor to visit the other site or category that is provided.
This website is Quantified, and the data displayed here is directly measured by Quantcast.
Addicts are the hardcore segment of a site's audience, who have 30 or more visits to that site in a month.
Regulars refers to a segment of a site's audience that frequent a site more than once per month but not as much as addicts who frequent a site 30 or more times per month.
Passers-by have a single visit over the course of a month.