Discretesex.com Traffic and Demographic Statistics by Quantcast

 

discretesex.com

 Monthly 20.1KUS
  •  

  • Not Quantified

    Data is estimated

This site reaches approximately 20,109 U.S. monthly people.

Related Links

Demographics

Updated Nov 2011
Delayed - Next: Jun 2012

Gender

Embed
segment this site vs. total internet indexmultiple
Male
69% 
49% internet average
 
1421.42x
Female
31% 
51% internet average
  600.6x
internet average
composition
 
 Male 69%
 
 Female 31%

}

Gender

male


Age

Embed
segment this site vs. total internet indexmultiple
< 18
4% 
18% internet average
  250.25x
18-24
7% 
12% internet average
  570.57x
25-34
20% 
17% internet average
 
1171.17x
35-44
29% 
19% internet average
 
1511.51x
45-54
25% 
17% internet average
 
1481.48x
55-64
10% 
10% internet average
 
1031.03x
65+
3% 
6% internet average
  590.59x
internet average
composition
 
 < 18 4%
 
 18-24 7%
 
 25-34 20%
 
 35-44 29%
 
 45-54 25%
 
 55-64 10%
 
 65+ 3%

}

Age

adults


Children in Household

Embed
segment this site vs. total internet indexmultiple
No Kids
58% 
51% internet average
 
1151.15x
Has Kids
42% 
49% internet average
  850.85x
internet average
composition
 
 No Kids 58%
 
 Has Kids 42%

}

Children in Household

no kids


Household Income

Embed
segment this site vs. total internet indexmultiple
$0-50k
11% 
18% internet average
  600.6x
$50-100k
24% 
26% internet average
  910.91x
$100-150k
35% 
28% internet average
 
1251.25x
$150k+
30% 
28% internet average
 
1091.09x
internet average
composition
 
 $0-50k 11%
 
 $50-100k 24%
 
 $100-150k 35%
 
 $150k+ 30%

}

Household Income

affluent


Education Level

Embed
segment this site vs. total internet indexmultiple
No College
40% 
45% internet average
  890.89x
College
45% 
41% internet average
 
1101.1x
Grad School
15% 
14% internet average
 
1071.07x
internet average
composition
 
 No College 40%
 
 College 45%
 
 Grad School 15%

}

Education Level

College Graduates


Ethnicity

Embed
segment this site vs. total internet indexmultiple
Caucasian
85% 
76% internet average
 
1131.13x
African American
3% 
9% internet average
  360.36x
Asian
2% 
4% internet average
  470.47x
Hispanic
8% 
9% internet average
  870.87x
Other
1% 
1% internet average
  820.82x
internet average
composition
 
 Caucasian 85%
 
 African American 3%
 
 Asian 2%
 
 Hispanic 8%
 
 Other 1%

}

Ethnicity

Caucasian


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People from Sites & Syndicators

These percentages usually sum greater than 100% due to overlap in site and syndicated audiences.

Reading Demographic Graphs

1. Index

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

2. Segments are represented with icons. Segments include gender, age, household, income, education and household.

3. Very High Indexes (over 200) are denoted with a plus symbol.

4. Internet Average is represented by the dotted vertical line.


Reading Demographic Graphs

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. Segment refers to the demographic composition attribute.

2. Very High Indexes (over 200) are denoted with a plus symbol.

3. Internet Average is represented by the dotted vertical line.

4. Expand the data to see the numbers which make up the index calculation.

The expanded view shows the percentage composition, the Internet average and the multiple.

1. A Colored Bar indicates that a segment exceeds the Internet average, whereas a gray bar indicates the segment is below the Internet average. Internet average is represented by the dotted vertical line.

2. A Multiple is the percentage of the segment on this site divided by the average of the same segment on the entire Internet.

Example:
80% female segment on site ÷ 32% female internet average = 2.5x

This chart breaks down the site's audience for a demographic. All the segments collectively equal 100%.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. The Top-Indexing Segment is shown in color.