The emphasis throughout Chico's exclusive, private label line of fashion is on real comfort, enduring style and affordability. Chico's ethnic-inspired, unstructured clothing accented by exciting belts, scarves, jewelry and other accessories offer undeniable appeal to women of all ages. [Description from dmoz]
Chico's FAS wants to color coordinate its customers with its own brands of chic clothes. Once a Mexican folk art shop, Chico's owns and operates about 1,075 specialty stores in 49 states, the District of Columbia, the US Virgin Islands, and Puerto Rico. Its stores are mostly located in enclosed malls and shopping centers under the banners Chico's, White House/Black Market (WH/BM), and Soma. The boutiques target middle-to-high-income women ages 25-40 with clothes made primarily from natural fabrics (cotton, linen, silk). Its casual wear includes tops, pants, shorts, skirts, and dresses, as well as jewelry and other accessories. Chico's was founded in 1983 by ex-chairman Marvin Gralnick and wife Helene. [Description from Hoover's]
This site reaches over 866K U.S. monthly people.The typical visitor reads Barrons and subscribes to Southern Living.
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Audience Also Likes
This list shows other sites an audience frequents, which can reveal brand preferences and other lifestyle traits. The Audience Also Likes section of a site's profile shows other sites that the audience is likely to visit, and the affinity indicates how much more likely than average. For example, if the profile for wsj.com listed barrons.com with an affinity of 10x, a randomly chosen visitor to wsj.com is ten times likelier to visit barrons.com than the average internet user.
Index represents how a site's audience compares to the online internet population as a whole. An index of 100 indicates a site's audience is at parity with the total internet population.
The affinity numbers represent how likely a given visitor is to visit one of the listed sites or categories compared to the internet average. For example, an affinity number of 10.2 would say that a user on "X" website is 10.2 times more likely than the average internet visitor to visit the other site or category that is provided.
This website is Quantified, and the data displayed here is directly measured by Quantcast.
Addicts are the hardcore segment of a site's audience, who have 30 or more visits to that site in a month.
Regulars refers to a segment of a site's audience that frequent a site more than once per month but not as much as addicts who frequent a site 30 or more times per month.
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