Bishglands.info Traffic and Demographic Statistics by Quantcast

 

bishglands.info

 Monthly N/A US
  •  

  • Not Quantified

    Data is estimated

We do not have enough information to provide a highly accurate traffic estimate. When Quantified, this report will provide detailed, accurate audience information.

  • Summary
  • Traffic
    • MRC Accredited Report
  • Demographics
  • Geographic
  • Business
  • Lifestyle (US)
Related Links

Demographics

Updated Nov 2011
Delayed - Next: Jun 2012

Gender

Embed
segment this site vs. total internet indexmultiple
Male
62% 
49% internet average
 
1261.26x
Female
38% 
51% internet average
  750.75x
internet average
composition
 
 Male 62%
 
 Female 38%

}

Gender

male


Age

Embed
segment this site vs. total internet indexmultiple
< 18
21% 
18% internet average
 
1161.16x
18-24
9% 
13% internet average
  750.75x
25-34
20% 
17% internet average
 
1151.15x
35-44
19% 
19% internet average
  970.97x
45-54
15% 
17% internet average
  870.87x
55-64
13% 
10% internet average
 
1271.27x
65+
3% 
6% internet average
  570.57x
internet average
composition
 
 < 18 21%
 
 18-24 9%
 
 25-34 20%
 
 35-44 19%
 
 45-54 15%
 
 55-64 13%
 
 65+ 3%

}

Age

older


Children in Household

Embed
segment this site vs. total internet indexmultiple
No Kids
48% 
50% internet average
  960.96x
Has Kids
52% 
50% internet average
 
1041.04x
internet average
composition
 
 No Kids 48%
 
 Has Kids 52%

}

Children in Household

has kids


Household Income

Embed
segment this site vs. total internet indexmultiple
$0-50k
19% 
18% internet average
 
1031.03x
$50-100k
21% 
27% internet average
  780.78x
$100-150k
25% 
28% internet average
  910.91x
$150k+
35% 
28% internet average
 
1281.28x
internet average
composition
 
 $0-50k 19%
 
 $50-100k 21%
 
 $100-150k 25%
 
 $150k+ 35%

}

Household Income

more affluent


Education Level

Embed
segment this site vs. total internet indexmultiple
No College
57% 
45% internet average
 
1271.27x
College
35% 
41% internet average
  850.85x
Grad School
8% 
14% internet average
  570.57x
internet average
composition
 
 No College 57%
 
 College 35%
 
 Grad School 8%

}

Education Level

people with no college


Ethnicity

Embed
segment this site vs. total internet indexmultiple
Caucasian
53% 
75% internet average
  700.7x
African American
6% 
9% internet average
  620.62x
Asian
14% 
4% internet average
3403.4x
Hispanic
26% 
9% internet average
2772.77x
Other
1% 
1% internet average
  670.67x
internet average
composition
 
 Caucasian 53%
 
 African American 6%
 
 Asian 14%
 
 Hispanic 26%
 
 Other 1%

}

Ethnicity

Asian


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People from Sites & Syndicators

These percentages usually sum greater than 100% due to overlap in site and syndicated audiences.

Reading Demographic Graphs

1. Index

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

2. Segments are represented with icons. Segments include gender, age, household, income, education and household.

3. Very High Indexes (over 200) are denoted with a plus symbol.

4. Internet Average is represented by the dotted vertical line.


Reading Demographic Graphs

This compares audience composition of the site to the entire Internet population. The higher the index number, the more concentrated a site is in a particular demographic.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. Segment refers to the demographic composition attribute.

2. Very High Indexes (over 200) are denoted with a plus symbol.

3. Internet Average is represented by the dotted vertical line.

4. Expand the data to see the numbers which make up the index calculation.

The expanded view shows the percentage composition, the Internet average and the multiple.

1. A Colored Bar indicates that a segment exceeds the Internet average, whereas a gray bar indicates the segment is below the Internet average. Internet average is represented by the dotted vertical line.

2. A Multiple is the percentage of the segment on this site divided by the average of the same segment on the entire Internet.

Example:
80% female segment on site ÷ 32% female internet average = 2.5x

This chart breaks down the site's audience for a demographic. All the segments collectively equal 100%.

As an example, if a site indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on.

1. The Top-Indexing Segment is shown in color.